Home Page
A quick link to our landing page - Get in touch
Send us an email. We want to hear from you!
Home 
Products
Products
| Reports |
 |
 |
 |
|
THE NIGERIA INTERNET USER REPORT 2008 The Nigerian Internet user survey on which this report is based sought to determine the extent of Nigeria’s Internet participation in this global age; the extent of its presence, complexities and challenges faced by user, and how demographics affects usage pattern. The results are inspiring and stimulating and expose enormous potentials for future growth as Nigeria remains one of the most challenging and exciting markets in the world. This report essentially contains the result of face-to-face interviews with internet users living in Nigeria. The result excludes users of Nigerian origin living outside the country. MOBILE HANDSET REPORT NIGERIA The mobile market has grown to 16 million subscribers in four years but still only covers 12.3% of the population of about 130 million. The growth of mobiles appears in large part to have been driven by the comparatively young (18-34) and its users are predominantly (67%) though not exclusively male. Interestingly, younger women are more likely to have a phone and therefore usage will increase as existing users grow older. Mobile handset report of Nigeria posits a futuristic prediction of the enormous mobile handset market well beyond 2007. MEDIA HABITS OF NIGERIAN MOBILE SUBSCRIBERS. The media has become the most beneficiary in the turn of events since media advertising has risen to a level and intensity never experienced in this environment. This was sparked off by the mobile phone which has risen to become the lifestyle device with the greatest impact on the mobile consumers in Nigeria. NIGERIAN INTERNET USER REPORT Future developments points to the fact that accessing the internet will not be exclusively reserved by personal computers but may be adopted on multimedia mobile phones and laptops. Information remains the driving force behind the utilization of the internet in the country. This is hinged on the fact that the population of users grew from 1.61million, in 2003 to 1.77million at the end of 2004. Projections show a little over 2.2million users by the end of 2007. TELECOMS INVESTORS REPORT NIGERIA (2003- DATE) Nigeria's telecommunications investment is estimated at $8 billion and is expected to reach $12 billion by the end of year 2007. It is projected that in the next five years, 2005 - 2009, African subscribers base will climb to 140 million. Nigeria, followed by South Africa, is expected to lead African countries that will benefit from the telecoms infrastructure investments. ICT OUTLOOK AND FORECASTS (2003-2007). With computer operated machines deployed in the production sector, automatic digitals in the banking and finance sectors, rapid advancement in the communication sector particularly in mobile telephony, it can rightly be said that ICT has taken over the operation of every industry.
|